Site Overview / Demographics
TopStocks.com.au is Australia's Leading Stock Discussion and Investor social networking website.
- 42,000 Registered Members
- 1.4 Million Page Views / Month
- 1.1 Million Visits Per Year
- Avg. Time spent on Site: 32min.
- 28% New Visits / Day
- Between 600-1000 New Registered Members per month.
TopStocks 2010 Survey Results
TopStocks recently conducted an exhustive survey polling members for their investing habits, purchasing history and basic demographics.
- 92% Male / 8% Female
- Melbourne, Sydney & Brisbane top 3 closest cities
- 31-50 most common age group
- Short/Medium Term traders(77%)
- 50% of visitors trade between 1 and 20 times per week
- 23% Manage SMSF
- 18% Full time traders
- 45% Self-Employed or Retired
- Wide range of years of investing experience
- 75% Mediocre or Confident Trader/Investor
- e-trade, Commsec, Westpac, IGMarkets, Bell Direct most common brokerage accounts
- 43% Bought at least 1 trading book in the last 12 months, 27% an e-book or online newsletter subscription, 8% a DVD/Audio product and 20% attended a seminar.
Advertising Opportunities
TopStocks offers an exciting range of advertising products designed for maximum branding and lead generation.
Below are the standard opporunity and rates associated with advertising on TopStocks. For a more personalised campaign offering, please don't hesitate to contact us.
Banner Advertising
When branding matters, Banner Advertising has stood the test of time.
Leaderboard (Top of Website) - $10CPM
MREC (Mid-Left of Website) - $8CPM
eDM (Solus Email) Advertising
Communicate 1:1 with the TopStocks database
$6,400+GST
42,000 Registered Members
Text Advertisment in TopStocks Emails
Be a part of every site-generated email TopStocks members recieve.
$3000+GST / Month
5,000-7,000 Emails generated / month
Sold Out Till August 2010
Forum Hot-Spot Text Link
Create a fuss about your product or service by having it appear where 95% of the audience focus is on the website.
$4500+GST / Year
1.5 million impressions / year
Sold Out Till January 2011
Did you know?
We offer volume discounts!
Any order for over $6,000 spent over a 12 week period will be granted a 10% discount or added advertising inventory.
Contact Us For a Specific Quote"That's why I like doing business with you. Your lists are good and you don't charge ridiculous rates without proof of response rate."James Zhang, Media Buyer - Port Phillip Publishing. |
"I would like to renew our TopStocks.com.au campaign for another 12 months!"Sharon Schuval, Media Buyer - Global Futures Trading |
